These 1920s bronze tokens were loyalty advertising tools that were given out with pocket change for future purchases. There are many varieties often specific to the region of the promotion. I’ve seen them from many cities across the USA.
They could be redeemed at any dealer carrying the cakes – they often accompanied newspaper ads for the same product.
Find Location: Murphysboro, IL. 7 Miles North of Town. Farm Location.
Palmolive-Peet Company was an American soap and cleaning product manufacturer that was formed in 1898 through the merger of the Palmolive Company and the Peet Brothers Company. It was one of the largest soap and cleaning product manufacturers in the world at the time, producing a wide range of products including soap, shampoo, toothpaste, and household cleaning items. The company was known for its innovative advertising campaigns, which helped to build its brand and establish it as a household name. In 1928, Palmolive-Peet was acquired by Colgate-Palmolive Company, which remains one of the largest consumer goods companies in the world today. The Palmolive and Peet brands continue to be used by Colgate-Palmolive for various soap and cleaning products.
Brass Coupon History
In the 1920s and 1930s, it was common for companies to issue brass or metal tokens, often in the form of coupons, as a promotional tool. These tokens could be redeemed for various products or services, and were often distributed through magazine ads, included in product packages, or offered as premiums for making a purchase. The use of brass coupons was especially popular among soap and cleaning product manufacturers, as well as food and beverage companies.
Brass coupons were seen as a convenient and tangible way for companies to offer discounts and rewards to their customers. They were also collectible, which added to their appeal. Some companies even offered special promotions or contests where customers could win prizes by collecting a certain number of brass tokens.
The use of brass coupons declined in the mid-20th century, as companies shifted towards other forms of advertising and promotion. However, the collectibility of brass coupons from this era has persisted, and they are now sought after by collectors and enthusiasts of vintage advertising memorabilia.
About This Token
GOOD FOR ONE CAKE
PALMOLIVE SOAP FREE
WHEN YOU BUY ONE CAKE
THIS CHECK WILL BE REDEEMED AT YOUR RETAIL PRICE AND ONLY
WHEN CONDITIONS ON THE REVERSE SIDE HAVE BEEN COMPLIED WITH
THE PALMOLIVE PEET CO – Chicago